A Page From Our Portfolio: Dr. Della Parker
Brainjar Media has helped a wide variety of businesses, corporations, and local organizations. We love that we get to work with such a diverse group of clients each offering their own unique challenges and our portfolio showcases our range of expertise.
Dr. Della Parker is a board certified physician specializing in holistic medicine. She has an office out of Clackamas and contacted us for a redesigned website and new logo to help expand her practice by building an online audience. To accomplish this for them we looked into their business and their competition to develop a personalized strategy just for them!
Here are some of the basics of the strategies we employed.
Website Design
When we designed her website we knew our goal was going to be to establish her as an authority in holistic medicine. We developed not only an aesthetic to match the proper feeling for her business but also pages that offer information in her field. We had to create an educational blog on her website to draw people in who had questions. Utilizing this blog and then promoting it on social media gathered a much larger audience.
Social Media
Small local businesses are who we love to work with. There is such a huge potential for growth there and we love to see our clients build and grow. One of the tools we utilize to do this is Social Media, specifically Facebook. After we set up her blog that, we let the world know about it on Facebook, to start building an audience. By creating a frequent audience you can increase traffic to your site and well as developing great search engine juice that sees all these external links lead back to your site.
Facebooks Boosting
Building an audience on Facebook is a huge part of the process. When you are trying to build an audience on something as flooded as Facebook it is good to stand out, and Facebook boosting is a good way to do this. By targeting specific groups of people you can reach a more qualified audience, get noticed by the customers you want, and get a little more bang for your buck. We did this for Dr. Della Parker to help boost the audience of her blog and solidify topic authority.
At Brainjar Media we are dedicated to making sure your business, corporation or organization reaches the people you want it to. We practice only the most effective SEO strategies and have successfully optimized some of the largest brands in America. Contact Brainjar Media for your Search Engine Optimization needs or call us at 503.492.6500.
Read more about our client Dr. Della Parker on our Portfolio page. [Update: Dr. Della Parker has since successfully expanded and is now Stellar Health & Wellness.]