Student Crossword Puzzles
Ludus litterarum
Brand recognition that points to the sale.

Student Crossword Puzzles makes educational puzzle books for K-12 students, teaching everything from math to geography through pop-culture clues.
The Symptom
Sales happened entirely on Amazon, so the site and social had to build the brand and drive traffic — not process transactions.
Our Solution
The Formula
We redesigned the site and created new book-cover art, then featured that art consistently across the site, Facebook, and Amazon to unify the brand and steer buyers to the shelf that actually sells.
The Result
One recognizable look across every platform pointed customers straight to Amazon to buy.



