Brainjar Media has helped a wide variety of businesses, corporations, and local organizations. We love that we get to work with such a diverse group of clients, each offering their own unique challenges. Here is another case study from our portfolio that showcases our range of expertise.
Brainwave Computers is a local computer repair and build shop, now with two locations in Beaverton and Hillsboro, OR. They came to us because they wanted a new website and a fresh logo to make their site look more inviting to potential customers. To accomplish this for them we looked into their business and their competition to develop a personalized strategy just for them!
Here are some of the basics of the strategies we employed:
Small local businesses are who we love to work with. There is such a huge potential for growth there and we love to see our clients build and grow. One of the specific ways we do this is with Local SEO. For this, we target locations specifically based around your businesses area. For Brainwave we focused on Beaverton OR and a handful of other close towns like Hillsboro, Lake Oswego, and Portland. By targeting these locations people who search “Computer repair near me,” people are going to be far more likely to find our client, Brainwave. We also makee sure to optimize Google My Business, Yelp Google Maps, etc., so your business can be found.
When it comes to computer repair, by the time you are looking for a solution to fix your computer you are already frustrated and maybe even intimidated and overwhelmed with the prospect of handing over your “baby” to a stranger. The visual design of Brainwave had to eliminate all those concerns. When looking at other PC repair websites, most of them were stale, cold, and made by engineers. With Brainwave, we used a familiar info-graphic style with illustrations and humor. The result was a new website which is much more appealing to users, drawing them into the website and making them want to stay longer and learn more about Brainwave.
Building an audience on Facebook is a huge part of our process. It’s great to have a beautiful website but if nobody can see it, then what’s the point? When Google sees people coming from Facebook to your website, it realizes it is more important, and your search ranking goes up. We did this with Brainwave by blogging about common computer problems and providing information on them, establishing them as an authority on computer repair.
At Brainjar Media we are dedicated to making sure your business, corporation or organization reaches the people you want it to. We practice only the most effective SEO strategies and successfully optimized some of the largest brands in America. Contact Brainjar Media for your Search Engine Optimization needs or call us at 503.492.6500.
Read more about our client Brainwave on our Portfolio page.