User Experience is a Big Deal

Posted by Guy Edwards on Friday, May 29, 2015

Brainjar Media User Experience

If you have a website that is full of valuable keyword phrases that are reflected in your meta tags then your set for great SEO, right? Nope, if a person is looking for your products or services and finds your website that’s great but once they’re there if they can’t find what they’re looking for right away they’ll leave. Organizing your website in a way that is easy for users to navigate can  be the difference between failure and success. Learn a few SEO factors that  matter more than keywords below. 

The Structure and Navigation of Your Site Is a Big Deal

Users need to easily understand how to get around your site, and Google serves as an enforcement agent that ensures the greatest number of easily navigable sites. If your navigation is cleanly organized, with a concise and clear main nav and several submenus that are intelligently organized, you’ll stand to benefit far more than a site with links posted all over the place. Be sure to include a sitemap, as well as traditional standby pages like Contact, About, and Services pages. Without a solid, intuitive structure in place, it won’t matter what your content says.

Site Speed and Security Are Becoming More Important

Site speed has been an important ranking factor for a while now, but with increasing competition and user access on more devices, speed is more important than ever. Maximize your site speed by implementing a clean caching system, reducing the size of your images, and getting rid of unnecessary clutter in your back end.

At Brainjar Media we look at the whole picture from the users, the owners, the employees and the Search Engines point-of-view to provide the best online experience for everyone. If your website need an update, face-lift or total make-over we can help. Call Brainjar Media for your Website Design and Digital Marketing needs today at 503.929.7436.
 
SRC: Learn more SEO factors that matter more than keywords at: www.forbes.com/sites/jaysondemers/2015/05/27/the-seo-factors-that-matter-more-than-keywords/

Categories: Content Marketing, SEO

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Brainjar Media is a digital marketing agency specializing in website SEO services and content marketing for social media. Located in Downtown Gresham, we have over two decades of experience with a successful track record. Our work has been praised in the Wall Street Journal, Barrion's Magazine and the Portland Tribune. We have worked for some of the top brands like Intel, Microsoft, NASCAR and Pendleton Woolen Mills. 

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Bottom line? We help your website get found through Search engine optimization (SEO) and social media marketing. We help you define your goals, we can find out what kind of SEO your competition is doing and we can do it better. Everything we do comes with measurable results. If you want more leads, phone calls, foot traffic or sales -- we can help you.

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